Every month Paul Morrell Formalwear tracks the rental data for all of the tuxedo styles we offer and determines which 10 coats were the most rented for the previous month. This information is invaluable to businesses and consumers alike because everyone wants to know what’s in style right now. In a constantly changing and evolving environment, having up to date style information like this puts you way ahead of the curve.
. . . . . . . . . . . .
In August we saw many of the same trends continue from July. However, there are some differences to note as well.
Grey tuxedos and suits continue to speak for the majority of the Top Ten Chart, claiming 6 out of the possible 10 positions. However this is down from 7 in July. Grey tuxedos and suits are so versatile that they’ll work well all year round for many climates and many settings. However, we will see their popularity rise and fall to some small degree as other more seasonal styles become more and less prevalent. In August we saw grey tuxedo lose one spot to one such seasonal style: brown tuxedos and tan suits!
While tan tuxedos and suits are also incredibly popular this time of year, the brown tuxedo family as a whole has been losing momentum for quite some time. Once a year round popular formal choice, brown tuxedos are now mostly popular in the fall because they blend really well with the fall aesthetic. Tan tuxedos and suits on the other hand work well year round for any function that wants some formality, but not too much, like destination weddings and garden weddings.
Last to cover but certainly not least is the matter of classic black tuxedos. If past trends stay true, these will increase in popularity as the country gets colder. Arguably, nothing will ever truly top the simple elegance of a classic black tuxedo, but they can be devilishly hot in warm weather. When things cool down a bit, these should come back strong. But in August we see only one style of classic black tuxedo, relegated the the 10th position.
You can view Paul Morrell’s Top 10 Tuxedo Styles for August 2012 Here.
For a formal vendor, knowing what’s being sought after gives you a competitive edge in your local market. For a customer looking for just the right outfit, this gives you access to the most up to date style information available, so you can make the best decision for your important day! You can also look at past month’s Top 10 listing to find out which styles come and go, and which styles are mainstays in formal style.
. . . . . . . . . . . . . . . . . .
Like what you see? Let us know what you think! Leave a comment below and let your voice be heard!